Your business isn't standard. Your ecommerce shouldn't be either.

We build ecommerce platforms around the way you sell, with custom pricing, product logic, B2B ordering, large catalogs and integrations when off-the-shelf platforms start getting in the way.

Ecommerce gets complicated fast.

A standard store works well until your products, pricing or buying process stop being standard. We build around those complexities, so the technology supports the way you sell instead of forcing your business to work around the platform.

Products with their own rules

Complex products need some more than a product name and a price. We build custom catalogs, attributes, variants, bundles and product logic around what you're actually selling.

Products with their own rules

Pricing isn't one-size-fits-all

B2B customers, discounts, minimum orders, customer-specific pricing and different margins can make checkout surprisingly complicated. We build the rules into the platform so pricing works automatically.

Pricing isn't one-size-fits-all

The store is half the story

Behind every order are inventory, fulfillment, customer data, payments and other systems. We connect the moving parts and build the admin tools your team needs to keep everything running.

The store is half the story

A better way to build Ecommerce platforms.

We work through the product, the users and the business model first. Then we design, build, test and launch it with the same context guiding every step.

  1. 01

    Start with the product

    We get clear on what you're building, who it's for and how it should work. We map the key user journeys, business rules and technical requirements before development starts.

  2. 02

    Design before development

    We turn those ideas into the actual product: flows, screens, interactions, user stories and technical tasks. You can see how the product works before we start writing code.

  3. 03

    Build with AI. Engineer with humans.

    Our engineers use AI to speed up implementation, testing and documentation. They still own the architecture, make the technical calls and review what gets built.

  4. 04

    Launch, learn, improve

    We test the product, connect the systems it depends on and get it ready for real users. Then we keep improving it as you add features, learn from users and grow.

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Some proof we're not new to this.

20+ CRM & ERP projects
10+ industries
200+ software products
16 years of building software

What working with us looks like

You don't just get software. You get a team and a process built to make complex software easier to build, launch and improve.

  • Design before development

    We work through the workflows, edge cases and user experience before code starts, so your team knows what it is building before it has to build it.

  • Built around your business

    We don't squeeze your processes into a template. We design the system around your rules, users, data and the way your business actually operates.

  • Faster without cutting corners

    AI helps us move faster through implementation, testing and documentation, while our engineers stay in control of the architecture, code and technical decisions.

  • One team, end to end

    Product owners, designers, engineers and QA work together from the first workflow to the final release, instead of passing the project from one specialist to another.

  • Built to keep evolving

    Your software shouldn't become a problem every time the business changes. We build systems that can be extended, integrated and improved as your needs grow.

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A few success stories from our clients.

The best way to understand our work is to see it. Take a look at some of the products, platforms and tools we've designed and built for our clients.

Beauty B2B Ecommerce

A B2B beauty ecommerce platform built around wholesale ordering and the needs of professional retailers.

  • Account-specific pricing and minimum order quantities
  • Margin-based discounts for different customers
  • Product browsing, wishlists and inventory tracking
  • Built-in tools for managing wholesale orders
  • Monthly insights to help customers track their business
Beauty B2B Ecommerce

Maurice Jewelry Custom Shopify

A custom Shopify platform that brings two jewelry brands, inventory management and a refined shopping experience together.

  • One platform for two jewelry brands
  • Custom Shopify theme and tailored user journeys
  • Product synchronization with Ragic
  • Separate collections for natural and lab-grown diamonds
  • Brand, services and store-location experiences beyond the shop
Maurice Jewelry Custom Shopify

Melkior Professional Ecommerce

A high-volume cosmetics ecommerce platform built to handle thousands of daily visitors, complex promotions and sales across multiple countries.

  • Thousands of clients per day
  • Custom modules built for specialized ecommerce needs
  • Dozens of special offers with different promotional rules
  • Support for different countries and promotional requirements
  • Integrated with the client's ERP and continuously maintained and improved
Melkior Professional Ecommerce

Check out words of love from our clients.

Vasile Stoica
Vasile Stoica
Entrepreneur

I am an entrepreneur that likes to experiment with ideas from different markets. For the past five years, I came to UPDIVISION with projects from the event planning industry to the e-commerce domain. Each time, patiently, they stood by me until we achieved the desired outcome. I strongly recommend UPDIVISION to anyone that seeks a long term partner. 

Kevin Ramirez
Kevin Ramirez
Co-founder and Chief Innovation Officer

Our skill building app (web and mobile) needed some improvements and new features. And seeing they worked with similar companies before, we considered UPDIVISION perfect for the job. They helped us improve our app’s code, its responsiveness, they added new features, and made the UI more cohesive. All whilst communicating with us constantly and giving frequent updates. They were great to work with and we’d be glad to do it again.

Neves Parrottino
Neves Parrottino
Founder at ClearProp

Most management systems for flight schools have outdated designs which resemble Excel spreadsheets. We worked with UPDIVISON to design a better alternative. Mobile-friendly design was a must as students and pilots are mostly on the go. UPDIVISION did a great job in providing a cohesive visual and user experience. We would recommend them to businesses looking to establish a design personality for their app and to ensure a good user experience throughout.

Monika Byrd
Monika Byrd
Director of Project Management at LeadingRE

We are an international network of real estate companies covering over 70 countries. Our portfolio includes, in addition to residential properties, commercial spaces and luxury real estate. We worked with UPDIVISON to build a powerful reporting and analytics tool for our luxury real estate portfolio, featuring dozens of key performance metrics and comprehensive reports. UPDIVISION is a reliable technical partner and their expertise was key in helping us monitor and track property performance easier and in a lot more detail.

Frank Noordeloos
Frank Noordeloos
CTO

UPDIVISION helped us sketch out and build a vital part of our e-commerce. A solid administration flow is key to the good operation of our business. Also, having everything in one place, from packaging to blog administration, really helps us streamline our daily operations. We liked the fact that they asked a lot of questions and approached the software we are building from a business perspective, not just a technical one.

Jon Sæterås
Jon Sæterås
VP of Innovation at ScientiaMobile

We were able to bring significant improvements without forcing our existing users to reaccustom themselves to a completely different platform. We appreciated their ability to think like an end user and really immerse themselves in the product. During the development work, they demonstrated great ability to transform wireframes to a working app, covering the main use cases but also corner cases proactively.

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